Getting Backlinks.
It is well known that it is not sufficient for a excellent ranking to just have an optimized website for the keywords. More important are links from other websites to your website. It is for sure not bad to know something about the special kinds of Links.
If you find a site with witch you want to exchange links contact the webmaster and offer him a link from your website. You get a backlink pointing from his site to your website if he agrees. Those links are reciprocal links or Two Way Links. Keep in mind to ask for a link from related sites, they are more important to Google. Look for links from your competitors, they are most related. But you don’t want to recommend the product of your competitors, you would rather sell your own one. more..Getting Backlinks
Two Way Links don’t boost your ranking significantly in Google, of course they are better than no links. What Google loves are One Way Links. Thats a link pointing from the other website to your website, and you don’t link back to the other website. You can get such links from web directories. But they are not very significant for search engines. One Way Links would be of course again the best of a competing site because they are very related. But no one wants to link to your website and get nothing in return.
You can proceed rather special if you have 2 partners, B and C. You (A) link to B and B links to C and not back to A. C gets a link from B and in return links to A. All are linked in a triangle: A -> B -> C -> A. Everybody gets an incoming link, however for which there is no direct outgoing link. Search engines evaluate each incoming link as a one-way link. This is the best for your ranking. more..Getting Backlinks with LinkNetworks
So with smart linking you can achieve better ranking if you have many sites. What do you do, if you have only one ore a few websites. The solution for this are Link Networks. Thousands of websites of the members are linked together. For a low monthly fee, the three- or polygonal linking takes place over the network. more..Getting Backlinks